Welcome to Leaders By Design

The Power of Informed Leadership

Strategic, research-driven, and personalized executive coaching

Welcome to Leaders By Design

The Power of Informed Leadership

Strategic, research-driven, and personalized executive coaching

Transformative Coaching Based on Research and Experience

Leadership isn’t just instinct—it’s a skill that can be developed through proven models, metrics, and methodologies tailored for senior executives. At Leaders By Design, our coaching is grounded in rigorous research and decades of real-world experience. Co-founders Peter J. Dean and Molly D. Shepard bring a unique blend of insight and expertise, delivering high-impact coaching that’s both strategic and deeply personalized.

Molly Shepard and Peter Dean - Leadership by Design

Peter J. Dean, MS, Ph.D. and
Molly D. Shepard, MS, MSM

Molly D. Shepard and Peter J. Dean help C‑suite executives and Boards navigate the challenges and opportunities of leading today’s complex global workplaces. Drawing on decades of experience coaching and advising senior leaders, they apply affirmative leadership principles to inspire employees, strengthen Board and team relationships, and drive positive results.

Molly D. Shepard, MS, MSM

Molly D. Shepard, Partner at Leaders By Design, is a dynamic leader with over 30 years of empowering executives and transforming organizations. With a wealth of experience in leadership development, executive coaching, and career strategy, Molly has dedicated her career to guiding leaders to unlock their full potential and achieve meaningful impact. A sought-after keynote speaker and moderator, she inspires audiences with her forward-thinking insights and commitment to creating lasting change. Passionately advocating for senior women in business, Molly has made it her mission to break down barriers, amplify voices, and create pathways for women to rise, thrive, and lead with confidence and purpose at the highest levels.

Peter J. Dean, MS, Ph.D.

Peter J. Dean, Partner at Leaders By Design, is a visionary in leadership development with over 30 years of shaping the potential of executives and organizations worldwide. As a trusted advisor to Fortune 500 companies, Peter brings a rare blend of academic excellence and real-world impact. He has held influential roles at The Wharton School, Fordham University, and the University of Iowa, where his thought leadership has inspired the next generation of leaders. With a Ph.D. in Learning Psychology and Human Resource Management, Peter’s lifelong mission is to elevate leadership through insight, purpose, and transformation. His work has earned him multiple teaching awards and a reputation for empowering leaders to drive meaningful change.

News from Leaders By Design

Adaptive Leadership

Adaptive Leadership

October 20, 2025   |   Leaders By Design

Effective leaders adapt seamlessly between clarity and compassion — grounding their communication in purpose, listening as intently as they lead, and using presence to connect rather than command. This integration of strength and empathy fosters trust, drives performance, and defines a leader’s true strategic presence.

Women’s Leadership Communication Strategies: Claiming Your Voice and Leadership Presence

Women’s Leadership Communication Strategies: Claiming Your Voice and Leadership Presence

October 6, 2025   |   Leaders By Design

In this second installment on communication strategies for women leaders, I share practical ways to project authority, maintain composure, and elevate your leadership presence.

Women’s Leadership Communication Strategies: Deliver the Right Message

Women’s Leadership Communication Strategies: Deliver the Right Message

September 22, 2025   |   Molly D. Shepard, MS, MSM

Strong leadership starts with strong communication. Learn practical strategies for women in leadership to project confidence, command attention, and build influence.

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